Advertising campaign on a major internet search engine to promote colorectal cancer screening.
Purvis Cooper, Crystale; Williams, Kymber N.; Carey, Kathleen A.; Fowler, Cameron S.; Frank, Marcus; Gelb, Cynthia A.; BMJ: British Medical Journal (International Edition), 2004, vol. 328, issue 7449, p 1179, ISSN 09598146. ISBN 17561833.

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