We found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleCost effectiveness of a mass media-led anti-smoking campaign in ScotlandAuthorsRatcliffe, J.; Cairns, J.; Platt, S.PublicationTobacco Control, 1997, Vol 6, Issue 2, p104ISSN0964-4563Publication typearticleDOI10.1136/tc.6.2.104