We found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleFor and against: Direct to consumer advertising is medicalising normal human experience: AgainstAuthorsBonaccorso, S. NPublicationBMJ, 2002, Vol 324, Issue 7342, p910ISSN0959-8138Publication typearticleDOI10.1136/bmj.324.7342.910