We found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleEvidential preferences: cultural appropriateness strategies in health communications.AuthorsSanders Thompson VL; Cavazos-Rehg PA; Jupka K; Caito N; Gratzke J; Tate KY; Deshpande A; Kreuter MWPublicationHealth Education Research, 2008, Vol 23, Issue 3, p549ISSN0268-1153Publication typearticle